SEO Service Plans and Prices

Ker Communications offers Search Engine Optimization (SEO) Service Plans:

The Basics, Performance Tune Up, Local Small Business SEO, Complete Web Presence Management, and Hourly SEO and Marketing Consulting

Every business has unique needs and goals. Therefore, every SEO strategy we develop is also unique.
We are a little reluctant to fall into the “bronze, silver, gold” method of pricing services – does anyone ever really say “I don’t want your best work, I just want mediocre”?!
But of course, you would like to know how much SEO will cost and there are budgets to stick to.

The following SEO Plans should be viewed as starting points or ball park estimates.
Sometimes you will need more than one of the packages offers, sometimes you will need less.
Please don’t feel as if you must choose a cookie-cutter solution and that these are your only options.
We will do what is right for you. “To each according to his needs…”

SEO (very) Basic:

“Dude, where’s my website?”
Click for details about this SEO quick fix-up

If you have a website that only shows up in Google searches when you type in your exact domain name – or not at all – then this is the basic technical stuff your designer or developer should have done but did not, otherwise you wouldn’t be reading this. The SEO Basics service plan is designed to give your website the solid foundation it needs for search engines to index your site quickly and easily. If you are the “Do It Yourself” type and made your own site, choose this plan to have us check your work and do the things that you don’t think you can do.
If Ker Communications builds your site, the basics are all included, of course. If some one else made your site, we’ll straighten things up and get you pointed in the right direction whether you plan on continuing working with us or not. Honestly, you should probably go back to your web designer or web developer and ask why these things were not done in the first place. But if you want to make sure it is done right, or you are considering further search engine optimization and web marketing in the future, let Ker Communications take care of your basic SEO needs the right way, right now. We’ll also advise you on anything we think you should do next.

SEO Analysis
Meta Descriptions, Title Tags, Meta Keywords - set up or optimize existing meta
XML Sitemap generation and submission to Google, Yahoo & Bing
General Website Content and Design Recommendations

Price: $250

Contact us for details

Local Small Business SEO:

“I don’t want to rule the world, just my metropolitan area”
Click for details about Local Business SEO

Local small businesses have a unique situation – you can get incredible results and dominate the search engine results with a little less effort than a big global company. We use the same innovative, ethical “white hat” optimization techniques that help the big guys rule the world – but we scale them down for precision targeting in your local area. And not only will you rule your regional market, but you will be in a good position to grow much larger in time.
If you run a small or sole proprietor business, there is a good chance that many of your competitors either have not heard of search engine optimization or think they can not afford it. Or maybe they have even gone to offshore cheap SEO services which did more harm than good. That means you have a great opportunity to ensure that customers find you first in the search engine results with Ker Communications’ affordable Small Business SEO plan. We have mastered the art/science of localized SEO for small business and can provide you with top quality SEO services at almost offshore prices. Ker Communications will get you the best possible search engine results positions, frustrate your competitors and leave them wondering how you could afford to do it.

Includes everything from the Basic package
Site-Wide Keyword Analysis – we will find and optimize for your best search terms
Alt image tags and Heading tags applied appropriately (H1, H2, H3, etc)
Analytics set up
Analytics review and report (once per month with maintenance option)
Full On-Site Optimization – “technical tweaks” for SEO and accessibility
Specific Website Content and Design Recommendations
Google Places, Bing Local, Yahoo Local set up (if you already have these, we’ll make sure they are in good shape)
Submit and Manage Local Directory Listings
Highly Targeted Localized Backlink Building

Price: $450 per month

Local businesses can usually expect to be on Page one of Google searches within 2-3 months
(note: this is for targeting your local market with searches like “Pittsburgh SEO consultant”. If you want to reach a larger audience, look at the SEO Performance Tune Up or Complete Web Presence Management shown below)

SEO Performance Tune Up:

“Now THAT’S what I call optimization”
Click for details about this thorough optimization

The SEO Performance Tune Up service plan is designed to dramatically improve your website’s rankings and fine tune your site. We’ll meet with you (or talk, email, whatever works best) to gain a solid understanding of your business model and current marketing efforts so we can really dig in and fine tune your web site and your SEO strategy. This package is also good if you want Ker Communications to take care of the technical stuff, and you can manage your own content, social media and backlink building.

Includes everything from the Basic package
Site-Wide Keyword Analysis – we will find and optimize for your best search terms
Alt image tags and Heading tags applied appropriately (H1, H2, H3, etc)
Analytics review and report (once per month with maintenance option)
Full On-Site Optimization – “technical tweaks” for SEO and accessibility
Google Analytics set up
Specific Website Content and Design Recommendations

Start Up Price: $750

(Cost of any ongoing SEO will vary, and length of service is up to you, but a minimum of three months is highly recommended)
Contact us for details

Complete Web Presence Management:

“This is where the magic happens”
Click for details about “The Works”

Well, no magic, really. Just good SEO, quality content & design, insightful social media presence and innovative, intelligent marketing all working together perfectly. OK, maybe that is magic.
The Complete Web Presence Management service contract is like having your own in-house SEO and Online Marketing department. We’ll manage your SEO campaign, and handle any search engine, backlink, social media, or other important developments as they arise. We will take care of things specific to your business, too (like Urbanspoon for restaurants). Think of it as having your own SEO experts, technical consultants and content creators on retainer. Many times, we only need to do some of these things intensively at first, with the most critical elements receiving continued attention. We will re-assess your needs on an ongoing basis for the most efficient use of your resources and ours, so the rate for the premium package can often be reduced over time once your goals are sufficiently secured. If you are considering a website redesign by Ker Communications or on your own, this is also your best choice. This package is also great for SEO emergencies such as de-indexing, Google penalties, and duplicate content issues. Not everyone needs this full-on blitz, but if you are in a very competitive market and want to be on top, this is what you want.

Includes everything from the basic and performance packages
Quality Backlink Building – relevant and high value links to your website
Content Development – written blog posts, videos, etc.
Weekly search term review and reporting – what are your customers looking for?
Content modifications based on findings – we’ll make sure you have what they’re looking for
Directory Submissions – relevant to your business
Ongoing analysis of SEO performance
Geographically targeted marketing
Social Media Management
Competition Analysis
Ongoing site monitoring for maximum SEO effectiveness and competitive marketing results
Google Adwords PPC and Facebook Ads (optional, not always recommended)
Analytics Review and Reporting

Price: Contact us for a monthly SEO service contract quote

SEO Consulting

Sometimes you just need answers, advice or someone to settle a bet.
Ask us about as-needed consulting rates for SEO, marketing and social media. We know stuff.

Still not sure what you want to do? Just ask!

Contact Ker Communications in Pittsburgh, PA for a
free, no obligation Internet Marketing and SEO Analysis.
Many SEO consultants charge for this even if they don’t actually do any work on your site.
At Ker Communications, “the first hit is free… You’ll be back… heh heh heh”.