Google Zebra Algorithm Update? Or…

By now most people who are somewhat familiar with SEO, search engine marketing or Google in general are aware of two well-known updates to Google’s algorithm – Panda & Penguin. But what about the other 500-600 updates to Google’s algorithm that happen every year?

Now people have been asking Barry Schwartz of SERoundtable about a rumored Zebra update to Google’s algorithm. Really?! There are also some half-baked blog posts here and there that seem to be quoting each other as sources, guessing animal names and trying to generate some hype; but have no basis in anything resembling facts.  I think some people would do better to stop hunting black & white animals and focus more on their websites, the content, and how they are promoting it, but algo-chasers gonna chase, I guess.

But this Zebra rumor has me thinking…
Google has hundreds of algorithm updates. What would happen if they named every single one after an animal, and gave only a vague explanation of what the updates did? Think about it: a list of over 500 confusingly named Google updates to torture the obsessed.  There is already somewhat of a cottage industry of people writing about and helping websites recover from Panda & Penguin. Would there then be people specializing in “Ringtail Lemur Recovery”?!

Is there a Google Zebra Update? No. It’s…

Ringtailed Lemur!

The Ringtail Lemur – One of Google’s Next Animal Named Updates?

What do you think? Would a comprehensive list of Google updates be helpful, or create some pretty amusing chaos for those who are still trying to find SEO loopholes?

And how many black & white animals are there, anyway?

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