July 15, 2017

About that Google Penguin update (again)

More speculation about an update to Google’s link-spam fighting Penguin algorithm from +Chuck Price, who says it will bring tears.
Will they be tears of joy or anguish?

One thing is certain: if you have any doubts about whether or not the links to your site could trigger the Penguin filter, now is the time to do a link audit to find and eliminate potentially hazardous backlinks. Penguin problems don’t go away until the next time Google decides to run that particular algorithm filter. It has been since October 2013 since the last re-run of Penguin, so you don’t want to be stuck with bad links until the next time around.

If you need to find, remove and disavow the bad links to your site, consider a thorough Link Audit from Ker Communications.

Penguin updateA look at what to expect from the Google Penguin 3.0 rollout and how it’s likely to affect search marketing best practices:
The Penguin 3.0 Rollout Will Bring Tears to Your Eyes